WeDo Technologies Appoints Bernardo Lucas as Marketing and New Business VP
WeDo Technologies, a worldwide leader in revenue assurance and fraud management, announces today that it has appointed Mr. Bernardo Lucas as its new Marketing and New Business VP. Prior to joining WeDo Technologies, Bernardo worked as Project Leader at U.S. based Boston Consulting Group (BCG), where he led technology, media, telecommunications, retail and financial services consulting projects.
“Bernardo has the drive, intellect and commitment necessary to help grow our organization through this role, and we are very pleased that he has agreed to join the WeDo family,” stated Rui Paiva, CEO, WeDo Technologies.
Throughout his career, Mr. Lucas has worked across the globe, leveraging his business acumen to transform how businesses operate in today’s digital economy. He brings valuable, real-world experience to his role at WeDo Technologies, having spent almost a decade working closely with clients across various businesses and industries, including long-term engagements with 3 of the largest European telco companies.
“I am excited to be joining WeDo Technologies, especially at this point in its history,” states Mr. Lucas. “Communications Service Providers (CSPs) are facing many risks as they work to define and expand their role in today’s digital society. I feel WeDo is in the right place at the right time to address many of these issues head-on, helping CSPs to better manage the growing threat of fraud and revenue loss that has become a natural byproduct of the industry’s growing complexity, and its reliance on new IP-based technologies and services.”, said Bernardo Lucas.
As WeDo Technologies’ CMO, Mr. Lucas will be focused on defining and overseeing the implementation of the corporate marketing strategy and representing the WeDo Technologies brand to a global audience. He will lead a team experienced and knowledgeable marketing professionals as they work together to grow the business by sharing the value of WeDo Technologies’ fraud management and revenue assurance solutions with the communications industry.